Schema Articles

You've added basic schema markup to your website, but your pages still don't appear in rich snippets. Your competitors seem to dominate those eye-catching search results whilst your content remains invisible. This frustrating situation happens because basic schema...

Google's search algorithm keeps shifting, and heaps of website owners find it tough to prove their credibility online. This challenge hits close to home because I've spent years helping clients improve their search rankings, and Google mentions trust 172 times in...

Many website owners create excellent how-to guides, yet struggle to gain visibility in search results. Early in my SEO career, I faced the same challenge and learned just how frustrating it can be. Over the past 20 years, I’ve tested countless strategies, and one...

Website owners struggle to get their content featured in Google's new AI Overviews, missing out on valuable search visibility. Websites using schema markup experienced a 30% increase in organic click-through rates compared to those without structured data. This guide...

Voice search has completely transformed how people find information online. Your website might rank brilliantly for traditional searches, but voice assistants like Siri and Alexa often bypass your content entirely. This happens because voice search relies on different...

You've probably noticed your website isn't standing out in search results like your competitors. Their listings show star ratings, prices, and eye-catching details whilst yours appears as plain blue links. Missing schema markup means you're invisible to rich snippets,...

Your local business might be invisible online despite having a great website and solid Google My Business profile. Potential customers search for services like yours every day, but they find your competitors instead. This frustrating situation leaves many business...